16 September 2013
Selections from Display, Graphic Design Collection–
over 150 works of graphic design history.
Sept 9–Nov 25, 2013
Monday, Nov 25 from 4–6pm
Pratt GradComD Gallery
144 W. 14th Street, 7th fl.
New York, NY 10011 map
Gallery Hours: Mon–Fri 10am–6pm
Collections tell stories. From the experimental to the playful to the rational, Collecting History, Collecting Design shows a distinct point-of-view about mid 20th century graphic design and some of its pioneers working in the United States, Italy, and Switzerland–when Modernism’s distinctive graphic language emerged as an integral part of mass culture, from advertising and publicity to corporate identity.
This unique collection of over 150 works from Display, Graphic Design Collection highlights important building blocks of graphic design’s historical record featuring the varied and unique styles and sensibilities of the work of lesser-known designers and the lesser-known work of well-known design pioneers.
As collectors, owning the objects falls short–it’s about what they can teach us and how they help us see. The histories embedded in these artifacts take us back to a time when graphic design was a primary force in the dissemination of post-war, late Modernism.
One of the primary responsibilities of owning a collection is conducting research about the objects and finding out how they can far exceed their role as inspirational eye candy. The collection is a valuable tool to our design practice, education and writing. As designers, we can improve and inform our practice by having a sense of graphic design history.
A closing reception of the exhibition will take place on Monday, November 25th at 4pm. For more information or to schedule a private tour, please contact us. Visit our Flickr page to see more images of the exhibition.
Curated by Patricia Belen and Greg D’Onofrio–assiduous collectors, designers, writers and partners at Kind Company, a design studio in New York City. Display, Graphic Design Collection is their platform for research, writing and discoveries in graphic design history. A very special thanks to Jeff Bellantoni, Michelle Hinebrook, and Pratt Institute, Graduate Communication Design.