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Title, Year

Sinar - Wer Braucht Sinar?, 1961

Designer

Gerstner + Kutter

Client

Sinar, Switzerland

Size (h x w), Language

11.375 x 8.5" (28.89 x 21.59 cm), German

Description

“Who Needs Sinar?” ad displaying a rear view (looking thru the view finder) with a list of customers, designed by Gerstner + Kutter (Karl Gerstner and Markus Kutter) for Sinar camera. “Whatever the nature of the product, advertising can promote it in pictures” (Gerstner, 1962).