Title, Year

Cuno Continously Cleanable Filters, c.1944

Designer

Ladislav Sutnar (1897-1976)

Client

Cuno Engineering Corporation, USA

Size (h x w), Pages, Language

11 x 8.5", 11, stapled wrappers, English

Cover design uses a product illustration inside a shape to quickly identify the catalogs content and help direct visual flow from top to bottom. As art director for Sweet’s Catalog Service (1941-60) and a freelance consultant, Sutnar and his team designed numerous industrial catalogs and pioneered the way for clear and practical information design.