Display

Title, Year

Bigla, 1948

Designer

Hans Neuburg (1904-1983)

Client

Bigler, Spichiger & Cie AG., Switzerland

Size (h x w), Language

13 x 9.5" (33.02 x 24.13 cm), German

Advertisement for a suite of metal office furniture under the brand name Bigla. Swiss graphic designer, author, writer and co-founder of Neue Grafik magazine, Hans Neuburg was a key figure in promoting the objective style of Swiss industrial graphic design. The thick black rules in this design were a reccurring theme in Neuburg’s work - influenced by Anton Stankowski and pioneered by Max Burchartz.

1940s, Advertisement, Switzerland