Title, Year

Nailon + Raion (N+R) Pirelli, 1961


Bob Noorda (1927-2010)
Raymond GFeller


Pirelli, Italy

Size (h x w), Pages, Language

4.75 x 6.75", Double-Sided, Italian

In 1961, Dutch born Bob Noorda served as art director for Pirelli (tire and industrial manufacturer) in Milan, Italy and was a dominant figure in helping to create the Pirelli style, where he designed numerous advertisements, printed collateral, packaging and posters. In 1965, Noorda and fellow Milanese designer Massimo Vignelli, teamed up to establish Unimark International.