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The Corporate Search for Visual Identity
The Corporate Search for Visual Identity
The Corporate Search for Visual Identity
The Corporate Search for Visual Identity
The Corporate Search for Visual Identity
The Corporate Search for Visual Identity
The Corporate Search for Visual Identity
The Corporate Search for Visual Identity
The Corporate Search for Visual Identity
The Corporate Search for Visual Identity

Title, Year

The Corporate Search for Visual Identity
A Study of Fifteen Outstanding Corporate Design Programs, 1970

Designer

Ben Rosen (1936–2006)

Author

Ben Rosen

Publisher, Size (h x w)

Van Nostrand Reinhold , USA, 12.25 x 9.25", 259 pp., English

β€œAn effort has been made to capture the character and spirit of visual identity programs developed in America and Canada; noted for their excellence of concept and execution.”

A series of (15) visual identity program studies including: Canadian National Railways, CBS, Devoe, Eastern Airlines, IBM, The Man with the Golden Arm, Mobil, Olivetti Underwood, Peter Paul and Mary, RCA, La Fonda del Sol, Royal Bank of Canada, Torrington, Westinghouse and Xerox. Heavily illustrated in b/w with in-depth text throughout. A fantastic book with unique text and many uncommon examples!

A near fine hardcover and dust jacket with light wear.

Sorry this item is sold