1872-1972 Cento Anni Di Comunicazione Visiva Pirelli

Title, Year

1872-1972 Cento Anni Di Comunicazione Visiva Pirelli, 1990


Curated by Bob Noorda and Vanni Scheiwiller

Publisher, Size (h x w)

Libri Scheiwiller, Milano, Italy, 12.5 x 9.5", 240 pp., Italian

Pirelli was known for commissioning many innovative designers, each with their own style, in their advertising and communications in post-war Milan. This profusely illustrated collection (and largest that we're aware of) showcases the advertisements, printed collateral and posters that helped establish the "Pirelli Style". Contributions by Leopoldo Pirelli and Gillo Dorfles. A very handsome, uncommon publication and reference material.

An oversized, fine dark grey cloth hardcover with dust jacket. Interior pages are clean, bright and tight.

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